And so there is a clear opportunity there for people who can navigate that in terms of fundraising, early sales, go-to-market and marrying all these things together.“ 2) What was the insight behind launching DocSend? Like how do you make a real business out of it? But at the same time, there are a lot of people complaining about the software they use and how it is just bad software, or it was built 15 years ago, or they just don’t adapt. And it’s harder to navigate everything is competitive. And so I’ve been interested in that for a long time, especially as you pointed out, software becomes increasingly crowded, and more and more people trying to quit their jobs. We see a lot of people on the business side who think a lot about the business and are good at sales, but they’re not good at software, so to make it. It implies a business model, where people are paying for using software as a service. He continued by saying that “ SaaS is a great example. So most of the time when I talk to entrepreneurs and they sent me their pitch deck like that, they don’t spend enough time thinking about their go-to-market model, which is really important,” he added further. The question is, is it the right software to build? And is it a good business? And that’s tricky because there are a lot of different go-to-market models and you have to be thoughtful about it.
Like we’ve always had confidence that we can build the software. So we built DocSend with an eye on the business side of things. And then I left to start a DocSend with two other friends who are also software engineers, with whom I worked with at Greystripe, and we went to undergraduate degree at Stanford together. “ Then for a couple of years, I was running a product for the Facebook Pages team. That was a great experience for me, the experience of starting a company, raising money, going through the exit process taught me a lot about what’s the difference between building a product and building a company.” One of our first kind of talent acquisition.
So, we were extremely fortunate that we were able to sell it to Facebook. Like we built the software, and I was like, this isn’t going to make it as a business. We got 60 companies signed up for it, and I realized it was not a viable business. I started it with two friends of mine from Trulia, who were also software engineers, and we raised $500,000.
To answer your question, I started my first company called Pursuit that was selling software into HR. After that I went back to the business school to learn more about just the business side, because I really wanted to start a company. To this, Mr Heddleston mentioned that “I’ve got a vast experience, right from internships at Microsoft and Trulia to working at a mobile ad network, Greystripe. 1) Before we begin talking about DocSend, can you tell us about your journey into the world of SaaS?
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